About Philip

I am a Senior UX Designer with a background in Interactive Multimedia Design and over 18 years of experience building digital products.

My career has been defined by a love for systems. I don't just design screens; I design the underlying logic, the component architecture, and the workflows that make products scalable.

I've worked across enterprise, SaaS, EdTech, and Insurance sectors, helping teams move from chaotic "feature factories" to structured, user-centric product organisations.

Capabilities

UX & Strategy

I lead the end-to-end design process, from discovery to delivery. My approach is rooted in validating assumptions early and often.

  • User Research
  • Information Architecture
  • Wireframing
  • Prototyping
  • Usability Testing
  • Accessibility Audits

Design Systems

I bridge the gap between design and engineering. I speak the language of developers and build systems that are easy to implement and maintain.

  • Design Tokens
  • Component Libraries
  • Storybook
  • React Patterns
  • Documentation
  • Governance

Tools & Tech

My toolkit is modern and collaborative. I believe in using the right tool for the job and keeping workflows efficient.

  • Figma
  • Dovetail
  • Storybook
  • React
  • Sass
  • Design Tokens
  • Git
  • HTML/CSS
  • JavaScript
  • Pendo